24h Le Mans

Automobilist at the Le Mans Centenary

Automobilist at the Le Mans Centenary
This June, the world of motorsport united in celebration as the iconic Le Mans race reached a remarkable milestone of 100 years and it was a moment of great pride for us to be actively involved in the festivities, as our 24h Le Mans Print Store was present on-site and open throughout the entire week.

Months in the making, we were thrilled to unveil the final pieces of our Centenary poster collection during the event, completing the full set of posters depicting some of the greatest cars that ever raced at Circuit de la Sarthe.

© Automobilist

Other than the Centenary poster collection, we also prepared a special tribute poster for the Circuit de la Sarthe itself. With the old track presented in classic Le Mans blue and the current track highlighted with golden embossing, it was a hit that flew off the shelves before the Centenary race even started!

© Automobilist

With the history of racing and 100 years full of stories, we couldn't have missed the parade of the classic Le Mans cars, which are such a big part of our day-to-day work.

© Automobilist

We saw some familiar faces...

© Automobilist

...as well as made a few new friends.

© Automobilist

One of them being the legendary Yannick Dalmas who was kind enough to sign few posters for us featuring the BMW V12 LMR, a car that he won the 1999 24h Le Mans with.

© Automobilist

We also discovered what the future of racing at Le Mans will look like with the new 2023 Hypercars.

© Automobilist

Finally, we couldn't miss the opportunity to meet the drivers from the team of the Prancing Horse and without even knowing, we had already made a piece of history with our poster tribute, thanks to Ferrari winning the main event on Sunday.

© Automobilist

On Monday evening, after we packed everything up, we said our goodbyes and with a Centenary of experiences, we headed off back to the office.

© Automobilist

All there is left to say is thank you Le Mans for having us, as well as to all the fans who visited our store and joined in with us on the Centenary celebrations. Throughout the week, the store became a meeting point for us as well as other enthusiasts, providing a space to share stories, connect with fellow fans, and engage with partners.

We hope to see you all soon and here is to another 100 years of racing at the Circuit de la Sarthe!

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